In a recent news release John Lewis stated it has achieved record figures for online sales: “Internet sales were driven by demand for gifts, Christmas decorations, furnishing accessories, home electronics and toys.” The Release stated, But how do they get on in the SERPS?.
The travel sector is one of the most competitive arenas on the Internet and for the most successful sites it’s certainly one of the most lucrative.
Using our unique proprietary tools, Intelligent Positioning is able to capture the performance of brands in the search engines across a vast number of keywords.
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The traditional approach to SEO involves looking at a website and making recommendations for change based on pre-determined standard knowledge - A reactive approach based on largely out-of-date data.
A matrix of SEO factors
Using our SEO tools, Intelligent Positioning takes an 'outside in' view starting with:
This enables an understanding at any point in time of those elements in common with up to the minute good Search Engine positioning - A proactive and predictive approach using the most up-to-date live data available.
In gathering the above data, Intelligent Positioning will be able understand
