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Social Media

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Facebook Secures News Feed Patent

Tuesday, March 2nd, 2010

Will Facebook Secure a Social Media Monopoly?

News of Facebook being awarded the patent for news feed technology earlier this week is understandably causing much speculation regarding its possible implications for other social networking giants such as Twitter, Myspace and the brand new Google Buzz. (more…)

Digg buries its competitors as most popular Social Bookmark Site

Wednesday, September 23rd, 2009

The biggest Social Bookmarking site is still Digg, by all accounts. As you will see from the Graph below, it is conquering all and leaving them in its wake with an impressive 17.4 million monthly users. (more…)

Google dabbles with real time search

Tuesday, September 15th, 2009

The phenomenon of Twitter in 2009 has really opened the debate on whether real time search should, or could, be introduced within Google – or any other search engine for that matter. By modifying the query – the user is allowed to specify a set of parameters – which produces more specific results. Looking for a specific time frame result set has probably been one of the most ambitious tasks that Google user ever attempted. This blog post looks at comparing Google’s real time search results against Twitter.
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Measuring Social Media Return of Investment (ROI)

Monday, May 11th, 2009

Social marketing was conceived as a concept by the marketing gurus Philip Kotler and Gerald Zaltman of Kellogg School of Management, Northwestern University in 1971. (more…)

Bored of Twitter? Twitter is boring say users

Tuesday, May 5th, 2009

picture-9We were told Twitter was the biggest thing since the printing press. We questioned “what’s the point of Twitter” but now with some research we hear that people can’t really be bothered with it. Stop Press, is it true, Twitter is pointless, Twitter is useless, Twitter is boring? Is this the end of Twitter? Well maybe, maybe not. (more…)

Which site do people spend most time on? – Facebook

Thursday, March 12th, 2009

facebook-logo2Is there any record Facebook isn’t breaking at the moment? (Facebook doubles audience) Beating the mighty Google, Yahoo and Myspace… Facebook is now the website Americans spend most time on according to compete.com. (more…)